The Nocebo Effect…how beliefs kill effectively

July 9, 2009 at 13:48 2 comments

pillsYou’ve heard of the placebo effect right? In its most simplistic term, the placebo effect suggests that individuals can be duped into thinking the pharmaceutical drug prescribed by their doctor will cure them even though it may be no more than a sugar pill. Around one third of people who take placebos are cured. In essence, the patients’ beliefs and perceptions of being healed are so powerful that it becomes a self-fulfilling prophecy.

However, what is hardly ever talked about is the ‘nocebo effect’.  This is the reverse of the placebo effect. A patient’s belief that they will fall ill or die is so profound, it becomes reality. In Bruce Lipton’s book, The Biology of Belief, he cites an example of a patient who is told he has got a few months left due to cancer. Within days, the patient died. After the autopsy was done, cancer was indeed found, but it was so sparsely spread that there is very little chance that he would have died from the cancer. His death was attributed to the nocebo effect.

Why aren’t scientists and researchers studying the placebo and nocebo effect more closely? Well, don’t expect the pharmaceutical industry to jump up and down with excitement…there’s no money to be made on it.

Harun Rabbani


Entry filed under: The Mind. Tags: , , , , , , .

A journey into the conscious universe…with the ego tagging along Rise to the Equation: Nassim Haramein Live in London on 13th August 2009

2 Comments Add your own

  • 1. Annie Cook  |  July 9, 2009 at 14:34

    “Well, don’t expect the pharmaceutical industry to jump up and down with excitement…there’s no money to be made on it.” That sums it all up. No money no talk.

  • 2. Dianna Bonner  |  August 19, 2009 at 10:47

    I recently saw Dr Joe Dispenza talking about how the belief system if changed actually activates new areas of your brain allowing curing or inducing of illness in fact this sytem has been used in curing cancer in children right back in the 70’s when children visualised cowboys and Indians these days I think they use a more politically correct metaphor in any case who would be considered the “Baddies” these days!!


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